Election Discretion Part 2: Virals and Endorsers, Jejemons and Assumptionistas

Infectious viral marketing—and whether we liked them or not. The battle of the endorsers, and the j3JeM0nS vs the Assumptionistas.

Election Discretion continues with the more offbeat pieces of campaign propaganda. In this part, we discuss the best and worst of viral marketing, as well as who or what’s been endorsing who or what (and how?). Also, in the spirit of social stratification, we have two special award categories: the Jejemons and the Assumptionistas.